Ah yes, CSS. Hardly a week passes without it being the topic of a heated online discussion. It’s too hard. It’s too simple. It’s unpredictable. It’s outdated. Peter Griffin struggles with blinds dot gif. I don’t know why CSS sparks so many different emotions in developers, but I have a hunch as to why it can sometimes seem illogical or frustrating: You need a certain mindset to write good CSS. Now, you probably need a mindset for coding in general, but the declarative nature of CSS makes it particularly difficult to grasp, especially if you think about it in terms of a “traditional” programming language. Other programming languages often work in controlled environments, like servers. They expect certain conditions to be true at all times, and can therefore be understood as concrete instructions as to how a program should execute. CSS on the other hand works in a place that can never be fully controlled, so it has to be flexible by default. It’s less about “programming the appearance” and more about translating a design into a set of rules that communicate the intent behind it. Leave enough room, and the browser will do the heavy lifting for you. For most people who write CSS professionally, the mindset just comes naturally after a while. Many developers have that “aha!” moment when things finally start to click. It’s not just about knowing all the technical details, it’s more about a general sense of the ideas behind the language. I tried to list some of these here. # Everything is a Rectangle This seems obvious, given that the box model is...
Do you think Nikita from New York and Melissa from Memphis would buy the same kind of clothes or be attracted to the same top? It’s hard to argue that they will. Yet, H&M and hundreds of other retailers choose to bring the same “new” product line and replicate the same store format, in all outlets across the country. However, if the Wall Street Journal‘s reports are to be believed, H&M has learned to question this practice. Instead, the retailer will use big data and artificial intelligence (AI) to radically transform how it manages stores in each location to better engage with and entice shoppers. READ NEXT AI in retail: First-movers and laggards Previously, the company used to rely on staff to spot trends in fashion. Now, in order to predict trends three to eight months in advance, H&M will be analyzing data from blog posts, search engines, and other sources. To facilitate the analyses, the retailer has reportedly reeled in 200 internal and external data scientists, analysts, and engineers to. Their job is to use the analytics to review purchasing patterns of every item in each store. H&M’s dataset seems to be pretty robust. It includes information from 5 billion visits last year to each of its stores and websites, as well as data from external sources. According to the WSJ, the chain’s algorithms take into account any factor that impacts the business, even currency fluctuations. The retail giant believes that this new approach will help resist competition from e-commerce businesses growing increasingly popular with deal-hungry millennials. YOU MIGHT LIKE E-COMMERCE Transforming from traditional retail business to online retail Media...
Even with all the evidence pointing in favor of building your application, don’t decide to move forward lightly. With over 1.5 million apps each in Apple’s App and Google Play Store, it’s important to run through the mobile app development process and how your application will fit in with both your marketing goals and your market niche. Mobile App Development Lifecycle is just a representation of the conventional Software Development Lifecycle (SDLC) from the perspective of a mobile device.In today’s time, making a mobile application isn’t rocket science. However, making a successful mobile application is a process involving quite an extensive pre-planning. Building your mobile application could be as easy as opening up the IDE, throwing a few things together, doing a fast round of testing, and submitting it to an App Store, all done in half day’s work. Or you can make it an extremely involved process involving rigorous up-front design, QA testing on a whole lot of devices, usability testing, a full beta lifecycle, and then deployment some different ways. The path you choose will give shape to your vision. With that said, here’s a look at the app development lifecycle and the objectives and challenges along the way. 1. The Research All apps start with an idea, even if yours is just to have a mobile app presence. Refine that idea into a solid basis for an application. Make sure your initial analysis includes actual demographics, motivations, behavior patterns and goals of your buyer persona. During each stage of the process, keep the end user in mind. Now, try to think of your customer’s lifecycle, once...
“Very few firms have made changes in order to foster better retention and recruitment of female staff” One third of cyber security roles in the UK are proving difficult to fill due to a skills gap, useless vendor-accredited qualifications, and high salary demands that are “exacerbated” by wage disparity between London and the rest of the UK. This is according to research from the department for Digital, Culture, Media & Sport that found roughly 653,000 business in the UK have a basic cyber skills gap, while 408,000 businesses are experiencing issues filling advanced roles. A key issue creating these gaps is the variations in quality of accredited training. As one business cited in the report noted: “We have a lot of people who have qualifications but have no clue what they are talking about.” The fast-changing nature of cybersecurity means that academic institutions need to move and change at pace to keep relevant. To addresses DCMS suggests that these institutions establish longer work placements that are integrated into technical courses; this would give in-training cyber staff real-world experience, in-line with the skills that businesses demand. One large business stated that: “If the government could promote or endorse training, with a grading structure or criteria that people have to meet, that would be very good. If they could create a structure where private companies deliver the same quality of training, that would be really good.” DCMS Cyber Report Shows Gender and Diversity Disparity The cyber security sector in the UK is still struggling with problems of gender and diversity as only 15 percent of the workforce is female. The study ...
This column is authored by Ray Parker, Digital Marketer, Iqvis Brand recognition and reaching out to customers is the key to success for any business. The ever-changing business scenario and innovation in technology has changed the face of marketing. Imagine yourself in the early 80’s and 90’s when you were handed brochures and pamphlets distributed by brands to make consumers aware of their new product line. Today, almost every company is heading towards business app. The reason is quite simple that the people are connected to the internet all day long on mobile. Whether it be a news, updates about the company or addition of new product line, users are informed instantly without an extra effort. Whether it’s a small business, a startup or well-established company, having a mobile app is necessary. Most of the small enterprises are worried about the cost of developing a mobile app. However, mobile app development solutions vary a lot depending on the features, type of app or the platform on which it is developed. If you want to stay ahead of the competition, the catch is to get your app developed. Don’t worry about the cost because, in the long-run, you are going to reap the benefits at large. Here are some of the tips to reduce your app development cost. Document Your Requirements As discussed earlier, cost of mobile app development depends on the number of requirements. The more the requirements are, the higher the cost of app development. Before opting out for mobile development solution, make sure to have clear goals on what is required by your company. Make sure to have proper...
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